Professional services · campaign window
Authority earned from a near-zero baseline.
The challenge
A professional-services firm that barely registered in AI answers, in a category where trust and credibility decide the shortlist.
The approach
Entity foundations and authority work executed in tandem — a clear, consistent brand entity plus genuine, citable expertise across the sources AI reads.
The result
90.61%
AI brand mention rate (named in roughly nine of ten relevant answers)
55.92%
explicit citation rate in AI-generated answers
Nine in ten relevant answers now name the brand — from a standing start.
Measurement: AI brand mention and citation rates across tracked category queries on ChatGPT, Gemini, and Perplexity, via Zicy’s measurement infrastructure. Client anonymised pending naming permission.